Google Now Offering Pay-Per-View On-Demand Movie Rentals

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We have Google mail, , Google chat, Google phone, and even Google TV – and now…Google films? Yes, it’s true – in a direct head-to-head, Google is taking on giants Netflix, Hulu, and iTunes, with its new Google video rental service. Technically, it’s actually YouTube movie rentals (also known as YouTube Pay Content), as the new Google ‘pay per view’ video rental service through which you stream the movies ‘on demand’ is through their YouTube property. In fact, it’s already up and running.

By all accounts, Google has been fast and furiously in discussions with major Hollywood studios, beefing up their catalogue of both movies and television shows.


Here’s how it works:

You browse the online YouTube catalogue of films available for rent, and click on the one you want to watch. In fact, it’s no different than how you watch any other YouTube video:

 

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When you click on the film you want to watch, there’s where you see the difference. The film does start playing (at least, a portion of it does), and across the bottom of the screen it says “Watch the full movie – rent for $1.99” (or $2.99, or however much the particular film you want to watch is. Reports say it will be up to $5.99.

 

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You have to have a YouTube account to rent a film on YouTube.

 

 

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Once you are signed in, you will be presented with this screen:

 

youtube-rentals-payment-screen

 

So, what do you think? Will Google Movies replace Netflix? Put Hulu out of business? Will it make Google even richer?

Oh yes – one last thing – by clicking to rent the film, you are agreeing to these terms of service:

YouTube Pay Content Terms of Service
Effective as of March 3, 2010

YouTube allows you to view certain video content (“Pay Content”) for a fee by streaming or downloading (as applicable) that content through YouTube for a specified price (the “Service”). The Service includes YouTube Rentals and any other YouTube service or feature that makes such Pay Content available to you via YouTube. Your transactions and any other use of the Service and Pay Content are subject to these YouTube Pay Content Terms of Service (“Pay Content Terms”).
1. Your Acceptance

By using the Service, you signify your agreement to (1) these Pay Content Terms; and (2) all other terms and conditions that generally apply to the YouTube website, including without limitation YouTube’s Terms of Service, Privacy Notice, and Community Guidelines applicable to your geographic location.
2. Payment and Refund Policy

YouTube accepts payment by credit card, Google Checkout account, and any other form of payment that we make available to you. You agree to (i) pay for any Pay Content that you order through the Service and that YouTube may charge your credit card or other form of payment that you indicate for any Pay Content ordered, along with any additional amounts (including any taxes), and (ii) abide by any relevant Terms of Service or other legal agreement (including without limitation the Google Checkout Terms of Service), whether with Google or a third party, that governs your use of a given payment processing method. You agree that Google reserves the right to add or remove payment processing methods at its sole discretion and without notice to you.

Prices for Pay Content may include sales tax based on the billing address and sales tax rate in effect for such address. YouTube will only charge tax on digital goods where digital goods are taxable.

All transactions through the Service are final.
3. Viewing

When you order an item of Pay Content through the Service, you may view it an unlimited number of times during the period of time specified on the transaction page displayed at the time of your payment (“Viewing Period”). Pausing, stopping, or rewinding an item of Pay Content will not extend your applicable Viewing Period for that Pay Content. Each item of Pay Content may have a different Viewing Period and you agree to review the Viewing Period before you order it.

You agree to watch any ordered item of Pay Content on only one device at a time and only within territories within which we make such content available. A broadband internet connection is required to watch Pay Content on the Service.
4. License

You may watch an ordered item of Pay Content only for personal, non-commercial use. You agree not to display Pay Content in whole or in part for any public presentation even if no fee is charged (except where such use would not constitute a copyright infringement). All rights, title and interest in the Service and Pay Content not expressly granted to you in these Terms are reserved by YouTube and its licensors. If you violate any of the terms and conditions of the Pay Content Terms, your rights under this Section 4 will immediately terminate and YouTube may terminate your access to the Service and/or your YouTube account without notice and without refund to you.
5. Restrictions

When you use the Service, you may not (or attempt to):

* use the Pay Content in an illegal manner or for an illegal purpose;
* share your YouTube account password with someone else to allow them to view an item of Pay Content that such person did not order;
* copy, sell, rent, or sublicense the Pay Content to any third party;
* circumvent, reverse-engineer, modify, disable, or otherwise tamper with any security technology that YouTube uses to protect the Pay Content or encourage or help anyone else to do so;
* access the Pay Content other than by means authorized by YouTube; or
* remove any proprietary notices or labels on Pay Content.

6. Other Terms

1. You acknowledge and agree that certain Pay Content available on the Service may be considered offensive to some people and that such content may not be labeled as such and that descriptions of Pay Content are not guaranteed to be accurate. You agree to use the Service at your own risk and YouTube will have no liability to you for any content that you find offensive.
2. You agree that you are solely responsible for (and that Google has no responsibility to you) your use of the Service or any Pay Content, any breach of your obligations under the Pay Content Terms, and for the consequences (including loss or damage of any kind which Google may suffer) of any such breach.
3. You acknowledge and agree that you are responsible for paying all fees in a timely manner and for providing us with a valid credit card or other form of payment acceptable to YouTube. IN ADDITION, YOU ACKNOWLEDGE THAT YOUR ONLINE ACCEPTANCES CONSTITUTE A BINDING AGREEMENT BETWEEN YOU AND YOUTUBE AND SIGNIFY YOUR INTENT TO BE BOUND TO SUCH ONLINE ACCEPTANCES.
4. IN NO EVENT WILL YOUTUBE OR ITS AFFILIATES’ AGGREGATE LIABILITY FOR ANY AND ALL CAUSES OF ACTION BROUGHT BY YOU OR YOUR AGENTS ARISING FROM OR RELATED TO THE SERVICES EXCEED THE PAYMENTS ACTUALLY RECEIVED AND RETAINED BY YOUTUBE FROM YOU FOR THE SERVICES.
5. You agree that these Pay Content Terms and your relationship with Google under these Pay Content Terms shall be governed by the laws of the State of California, U.S.A., without respect to its conflict of laws principles, and that any claim or dispute that arises in whole or in part from your use of the YouTube Website and the Service will be decided exclusively by a court of competent jurisdiction located in Santa Clara County, California, U.S.A.
6. You agree that if you are located in North America or Latin America (e.g., Mexico, Brazil), your transaction for the Pay Content is with Google Inc., and if you are located elsewhere your transaction for the Pay Content is with Google Ireland.

7. Changes

YouTube reserves the right to change the availability of Pay Content and/or pricing without notice. In certain rare circumstances, a third party licensor to YouTube may even force us to make an item of Pay Content unavailable for viewing prior to or even following an order by you during your Viewing Period due to copyright disputes or other reasons. Your sole remedy in such situations is either a refund of the price paid for the unavailable Pay Content or a reasonable replacement for such otherwise unavailable Pay Content (e.g., a file of such unavailable Pay Content in a different format), as determined by Google. In such circumstances, please submit a refund request at the video rental refund page (currently located at google[dot]com/support/youtube/bin/request.py?contact_type=ppsrefund) in the YouTube Help area of the YouTube website.

In addition, we reserve the right to modify, suspend, or discontinue the Service with or without notice to you and we will not be liable to you or any third party for any such modifications, suspension, or termination. We may also, in our sole and absolute discretion, change these Pay Content Terms from time to time so we encourage you to periodically review the most up-to-date version. Your continued use of the Service constitutes your agreement to abide by the Pay Content Terms as changed. If you object to any such changes, your sole recourse will be to stop using the Service.

No Paywall Here!
The Internet Patrol is and always has been free. We don't hide our articles behind a paywall, or restrict the number of articles you can read in a month if you don't give us money. That said, it does cost us money to run the site, so if something you read here was helpful or useful, won't you consider donating something to help keep the Internet Patrol free?
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