As stupid ideas go, this one is a doozy: people have long said that one of the downsides of a Do Not Email Registry is that it would be such an attractive target for spammers.
Well how about this one: the states of Michigan and Utah just enacted law to create a “children’s protection registry”. Parents can register their children’s email addresses, celphone numbers, and pager numbers, and the concept is that it will be illegal for a business to contact any of the email addresses or telephone numbers listed therein.
Most especially it will be illegal for email marketers to send information or links to material which is illegal to market to minors.
Talk about an attractive target! Anybody want to hazard a guess as to how many minutes it will be before it is stolen, and how much it will bring on the open market?
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