If you use certain Google publishing products you probably saw the new warning that soon you must use a Google-certified consent management platform (CMP). (But if you’re looking for a list of Google-certified consent management platforms, good luck.) The warning reads “Later this year, Google will require all publishers serving ads to EEA and UK users to use a Google-certified Consent Management Platform (CMP). You can use any Google-certified CMP for this purpose, including Google’s own consent management solution. If you are interested in using Google’s consent management solution, start by setting up your GDPR message.”
Note that the EEA consists of all EU countries plus Iceland, Liechtenstein and Norway, and these three countries also fall within the requirements and regulations of GDPR; countries in the UK are required to follow the UK GDPR.
Also note that there are several states in the United States now that have passed and enacted their own data privacy laws which require consent – as well as being able to prove that consent – including Colorado, California, Virginia, Utah, Connecticut, Texas, Tennessee, Indiana, Montana, and Iowa. And with this many already online or in the pipeline, you know that more states will fall into line behind them.
We say “good luck” looking for the list of Google-certified CMPs because even the link to “list of Google-certified Consent Management Platforms” on Google’s own page goes nowhere.
Well, we found a Google-certified consent management platform (CMP) for you, and they even offer a WordPress plugin to boot! So whether you use WordPress or not, you can use their services; they are Iubenda. But wait, there’s more! We’ve secured a 10% discount for you (that link has that discount embedded in it). We get a little back, but that’s truly not why we set it up for you; if you’d rather not go through us and get the 10% discount, you can go directly to the site at iubenda.com.
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The reasons that we recommend Iubenda are, among others:
- Iubenda will archive and curate the consent that your visitors and users provide, so that if ever someone comes to you and says “You didn’t get my consent for this use of my data” you will be able to prove that they gave you consent.
- They will scan your site and let you know what you need to put on your site to make it fully compliant, and then they will generate for you all the the various policy notices and consent forms that you need in this increasingly privacy policy-fragmented Internet, including terms and conditions, privacy policies, cookie policies, and others.
- They generate on the fly the correct versions of the policies that you need based on from where your visitor is coming to visit your site.
- The policies that they create for your site have been crafted and drafted by attorneys.
- They offer a solution for WordPress websites as well as other sites.
- Their cost is very reasonable, starting at $6.99 a month ($5.99 if you pay annually).
- And last, but definitely not least, they are a Google-certified consent management platform. (After all, that’s part of the reason you are here reading this article, right?)
The Internet Patrol is completely free, and reader-supported. Your tips via CashApp, Venmo, or Paypal are appreciated! Receipts will come from ISIPP.
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