Blackberry users around the world found that their Blackberrys were simply not working as they should. Both messaging and web-browsing were impacted, leaving many users high and dry in a day when millions depend on their Blackberries for business use. Europe, Africa, and the Middle East were hit with the Blackberry outage at the beginning of the week, with the U.S. joining the misery mid-week.
Blackberry’s parent company, Research in Motion (RIM) has said that the problem was due to a core switch failure, but they aren’t saying anything more.
Observed Craig Mathias, of Focus.com, “I don’t know why, but RIM won’t say anything other than that they know what the problem is and they’re working on it.”
In-Stat’s Allen Nogee, pointed out that “For the most part, everything has to travel through RIM’s servers, and if there’s a problem, entire countries or more could lose service for hours,” adding that “It’s happened many times before.”
Speculation is high that with the rampant adoption of Android, along with the iPhone’s share of the smart phone market, that RIM is on its way out. While there is strength in numbers – last year RIM could boast a 40% market share in the smart phone market – those numbers have declined dramatically. Digital analysis outfit Comscore found that RIM’s market share had halved between last year and this year.
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These sorts of outages may be all the impetus businesses need to make the jump from Blackberry to other devices for their workforce, as the outages may be more painful than switching.
Unlike Tareyton users (yes, we’re dating ourselves), RIM users may rather switch, than fight.
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