What’s blue, besides Smurfs? Gmail Blue, the newest release from Google. And just in case you’re asking yourself “Is Gmail Blue real?”, and in case it’s not clear – yes, Gmail Blue is Google’s latest April Fools joke.
Intones a man identified in the video as Richard Pargo, Project Manager for Gmail Blue, “In trying to bring email into the 21st century, we were faced with the challenge…how do we completely redesign and recreate something while keeping it exactly the same.”
“It’s Gmail, only bluer.”
“A blue that was reminiscent of nature, but better than nature…” says a woman said to be Dana Popliger, Lead Designer.
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Here’s the video:
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