TiVo Emails Sweet Deal to Journalists for New TiVo Humax

The Internet Patrol - Patrolling the Internet for You

In a novel use of email campaigns, TiVo has emailed a group of journalists, offering them a special $200 off their new TiVo Humax DVR. Yet TiVo denies that it is trying to drum up journalistic support or – gasp – coverage for its newest TiVo DVR.

Not that there’s anything wrong with that, of course.


In fact, said David Shane, a spokesperson for TiVo, “That’s far-fetched.”

Uh huh.

The email read, in relevant part:

No Paywall Here!
The Internet Patrol is and always has been free. We don't hide our articles behind a paywall, or restrict the number of articles you can read in a month if you don't give us money. That said, it does cost us money to run the site, so if something you read here was helpful or useful, won't you consider donating something to help keep the Internet Patrol free?
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“Over the years, many of you have asked whether TiVo offers a discount to members of the press. Today, courtesy of TiVo and our strategic partner Humax, we are pleased to announce a limited Media Accommodation Program and extend to you and your family an offer that is valid until April 30.”

Suuure you’re not trying to buy favourable press.

To be fair, the discount is also being offered to existing customers, but all others have to pay full price.

 

No Paywall Here!
The Internet Patrol is and always has been free. We don't hide our articles behind a paywall, or restrict the number of articles you can read in a month if you don't give us money. That said, it does cost us money to run the site, so if something you read here was helpful or useful, won't you consider donating something to help keep the Internet Patrol free?
Click for amount options
Other Amount:
What info did you find here today?:

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