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Amazon Launches New “My Habit” Private Designer Label Sale Website at

Amazon has announced the opening and launch of, a “private fashion sale” website, through which you can buy designer clothing at, claims Amazon, up to a 60% savings. Of course it’s not all that private, as anyone can sign up for it. The deal is (no pun intended) that each exclusive super-deep discount deal starts at 9:00 a.m. Pacific time, and lasts just 72 hours. That’s right, it’s like Woot for designer clothing. So, if you got that email saying “We’re excited to introduce our valued customers to our new private-sale website, MYHABIT,” it’s really from Amazon. And, oh goody, they are encouraging people to invite their friends with friend-spam saying “Hi, MYHABIT features daily events from a hand-picked selection of designer and boutique brands up to 60% off with fast, free shipping and free returns. Membership is instant, easy and free.”