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What is RSS and What Can it Do for You?

RSS (which stands for either “Rich Site Summary” or “Really Simple Syndication”, depending on with whom you are speaking) can be thought of as software running on a website that takes new content that is posted to the site, and makes either a summary of the content, or all of the content, accessible to another companion piece of software, known as an RSS reader. The RSS reader is what the end-user runs. The RSS software creates a “feed” (an RSS feed), and the RSS reader polls the feed every so often to see if there is new content to fetch. RSS feeds are accessible by URLs, just like a website, and in fact the majority of sites with RSS feeds have the feeds set-up to be at their main web address, with “/feed” appended at the end.