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Congress Holds Experian, Acxiom, Equifax and Other Data Brokers’ Feet to the Fire over “Consumer Genome”, Demands Answers

Every once in a while our U.S. Congress does something that renews one’s faith in our elected officials at the top. And this is one of those times. Following the damning expose last month in the New York Times, You for Sale: Mapping, and Sharing, the Consumer Genome, in which Times journalist Natasha Singer moved a rock and shed light on the fact that data broker Acxiom, and others like them, are amassing, collating, correlating and selling far more personal data about you – yes, you – than you can possibly imagine, Congress has with lightening speed (literally a few weeks) demanded that Axciom, and others like them, including Experian, Epsilon, Equifax, Harte-Hanks, Intelius, Fair Isaac, Merkle, and Meredith Corp., respond to a demand for information about just what information they are gathering on pretty much every American, and just where they are getting it from, among other questions. The letter was signed by Congressmen Edward J. Markey, Henry Waxman, G.K. Butterfield, Bobby Rush, Joe Barton, Steve Chabot, Austin Scott and Jan Schakowsky.

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List of Companies Affected by the Epsilon Data Breach

If you received a notice from one or another company with whom you do business or have done business in the past, saying that your email address has been compromised due to a data security breach at email service provider (ESP) Epsilon (due to their customers’ email lists being hacked and stolen), you’re not alone. Oh, you are so not alone. Banks, large merchants, and others, have all had their entire list of customers’ email addresses swiped and leaked due to the Epsilon data breach. Chase Bank, Citi Bank, Best Buy, Krogers – even Disney, have all been affected – as have their customers. Of course, lots of people receiving these notices will assume that they are phishing attempts (and there will undoubtedly be phishing attempts riding on the coat tails of this fiasco). Here is the complete list as we know it today – if you have received a notice saying that your email address has been compromised, please add the name of the company involved to the list here.