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How Google is Tracking Your Online Web Surfing Behavior and What It’s Doing with the Information

In case you aren’t aware of this, every time you visit a site that has Google Adsense on it, and every time you visit a site that uses the DoubleClick ad management system, you have the potential for being tracked via a cookie that is injected to your computer. The cookie is known as the DoubleClick DART cookie, and, in fact, there is a very good chance that you are being tracked by one of these cookies. This is so that Google and DoubleClick can better serve you, providing better ads which, in theory, you will find more interesting and enticing.