From the “If you can’t beat them, join them – and then beat them” department, Pfizer has announced the launching of its own online presence through which it will sell Viagra online. The website, at Viagra.com, was developed in partnership with CVS (the drugstore empire) and allows consumers to buy Viagra online, just like they can from any number of Canadian pharmacies, and other online “pharmacies”. The difference is that patients who buy Viagra online from Viagra.com can be assured that the Viagra they purchase from Viagra.com is real Viagra, and not a counterfeit knock-off.