Category: Internet Marketing
Dissecting Meta’s Newest Venture: Threads – The Twitter Rival
Curious minds are buzzing around Meta’s newest venture: Threads. This Twitter-competitor is yet another addition to Meta’s social media empire and our readers have been itching to know more. What is Threads? How does it work? And how does it compete with Twitter? Rest assured, we’ve got the answers.
A Spectacle of A.I. — Fake Profile Photos
Artificial intelligence-generated fake profile photos are “rampantly rising,” according to the Facebook parent company, Meta. Anyone, including threat actors, can create eerie deepfakes using readily available technology like “generative adversarial networks” (GAN), which generates scores of synthetic faces in a matter of seconds. Ben Nimmo, Meta’s Global Threat Intelligence lead,…
10 Tips for How to Collect Email Addresses for Email Marketing
We are often asked how to get email addresses for email marketing for free, specifically the best way to collect email addresses on a website. So here are 10 tips for how to collect email addresses on a website. For how to collect emails without a website, the answer is you need a website; fortunately that’s really easy to do these days.
How To Sell on Social Media by Turning Followers Into Customers
Social media has become an important component of digital marketing for any brand with a successful marketing strategy. Though social platforms started out as fun places to hang out with friends, family, and colleagues, they have evolved to become some of the best mediums for building a reputation and boosting…
3 Pro Tips for Shopping on Amazon that You Should Know
Technological advancement has made it easy to find and buy anything on Amazon. You just need to punch a couple of keys, click once and your query gets populated with dozens or hundreds of products from different sellers. Unfortunately, Amazon does not tell you which listings are legitimate, the best…
How the Like Button Has Changed Us and How the Internet Works
On the 9th of February 2009, Facebook announced it was launching a new feature: The Like button. During its launch, Leah Pearlman, co-creator of the Like button before moving on to start Dharma Comics wrote “Your friends, and their photos, notes, statuses and more are what make Facebook great. When…
Is The Internet Changing Our Brains?
The Internet has been around for less than half a century. However, it has impacted every aspect of our lives including how we interact and source information. The Internet has pervaded our lives so much that you can hardly avoid it whether at home or at work. Since the online…
Does Private or Incognito Mode Make Browsing Anonymous?
By now you know that your online activities are an open secret and can be tracked by various parties. While some users resort to deploying VPNs, others activate the incognito or private mode when browsing to keep their online activities away from prying eyes. So, how private is the incognito…
Google Webpage Ranking: Do Sentiments Help?
There has been a never-ending controversy on whether sentiments have any influence on how Google ranks webpages. By “sentiment” we mean either whether the tone of the page is generally positive or negative with respect to the content. The controversy is reinforced by some SEO experts observing that pages with…
What You Need to Know about TikTok
TikTok is a short-form video-sharing app owned by a Chinese IT company known as ByteDance.The app was launched in 2017 and became available in the US when it merged with Musical.ly in 2018. The app has a Chinese version known as Douyin. How does it work? Basically, anyone over 13…
Verizon Website Visitors Tracked Across Internet, Data Sold
Verizon Wireless has announced that it will be adding cookies to the web browser of anyone who visits the Verizon Wireless website, and then Verizon will track you across the web, and sell the data it collects on you to marketers. What’s more, they are selling the data to marketers to whom they are giving marketing access to your Verizon Wireless device!
Groupon Celebrates President’s Day by Honoring President Alexander Hamilton
Alexander Hamilton, Groupon thinks that you’re absolutely great! For some people, President’s Day is all about the guys whose faces are carved on Mount Rushmore. You know, George Washington, Abraham Lincoln, and those other two guys. Frankly, we’re still upset that Washington’s birthday and Lincoln’s birthday used to be separate holidays in February and got combined into one holiday known as President’s Day. Groupon decided to break out of the traditional mold and celebrate a lesser known president – President Alexander Hamilton of the $10 bill.
Loyalty Frequent Shopper Card Programs Gaining Access to Your Facebook Profile for Cross-Referencing Your Purchases and Shopping Preferences
Once again Facebook, your friendly social media hotspot, is the target of marketers wanting and gaining access to your personal data — as a loyalty frequent shopper card program can use that data to cross-reference your likes and interactions to target your pocketbook. And all of it is correlated to you, personally, without so much as a choice to opt-in.
Move over Internet, Here Comes the Internet of Everything
The concept of “The Internet Of Everything,” the notion that all products, people, and services communicate for the sake of personalization and efficiency, is more than just the wave of the tech future. It could mean very big business. According to Cisco Systems, the concept is worth $14 trillion in revenue over the ten years.
Top Designers and Mercedes Benz Fashion Week Put Fashion Shows Online
Big name designers such as Michael Kors, Nanette Lepore, Badgley Mischka and Carolina Herrera have taken advantage of digital media by showing their fashion shows online during Mercedes Benz Fashion Week. Major designers are realizing that online fashion shows are a great way to bring their collection to wider audience, and new designers can produce online fashion show for a fraction of the pricetag of an in-person show, which can cost upwards of $100k.