Comments on: Starbucks Retracts Free Iced Coffee Email After Offer Spread Across Internet http://www.theinternetpatrol.com/starbucks-retracts-free-iced-coffee-email-after-offer-spread-across-internet/ Internet Safety, Windows Updates, Internet News, and More Sat, 21 Nov 2009 16:06:04 +0000 http://wordpress.org/?v=2.6.3 By: Jim http://www.theinternetpatrol.com/starbucks-retracts-free-iced-coffee-email-after-offer-spread-across-internet/#comment-9644 Jim Sun, 03 Sep 2006 23:24:57 +0000 http://www.theinternetpatrol.com/?p=1405#comment-9644 I think that the problem wasn't with Starbucks “not understanding how email worksâ€?, but that they did not understand basic math. When that asked the the coupon be passed on to family and friends - this is a progression. 2-4-8-16-32-64-... There is an old story about a man that asked his king for a "chessboard of rice" as a reward. Two grains of rice on the first square, four on the second, eight on the third, and so on. The king thinking he was getting off cheap agreed. Of course after finding out the amount of rice he owed the man, the king just had him killed. Kind of what Starbucks did. I think that the problem wasn’t with Starbucks “not understanding how email worksâ€?, but that they did not understand basic math. When that asked the the coupon be passed on to family and friends - this is a progression. 2-4-8-16-32-64-…

There is an old story about a man that asked his king for a “chessboard of rice” as a reward. Two grains of rice on the first square, four on the second, eight on the third, and so on. The king thinking he was getting off cheap agreed. Of course after finding out the amount of rice he owed the man, the king just had him killed. Kind of what Starbucks did.

]]> By: NobodyHome http://www.theinternetpatrol.com/starbucks-retracts-free-iced-coffee-email-after-offer-spread-across-internet/#comment-9571 NobodyHome Fri, 01 Sep 2006 19:17:08 +0000 http://www.theinternetpatrol.com/?p=1405#comment-9571 Now no one will ever accuse Starbucks of engaging in imaginative merchandising! They just blew an opportunity to create some new customers. Now no one will ever accuse Starbucks of engaging in imaginative merchandising!

They just blew an opportunity to create some new customers.

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