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	<title>Comments on: Cell Phones to Get Ring-back Advertising Courtesy of Perceptive Impression&#8217;s Promotel</title>
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	<pubDate>Fri, 19 Mar 2010 12:01:46 +0000</pubDate>
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		<title>By: joe willis</title>
		<link>http://www.theinternetpatrol.com/cell-phones-to-get-ring-back-advertising-courtesy-of-perceptive-impressions-promotel/#comment-856930</link>
		<dc:creator>joe willis</dc:creator>
		<pubDate>Sat, 25 Oct 2008 18:00:49 +0000</pubDate>
		<guid isPermaLink="false">/?p=1018#comment-856930</guid>
		<description>Ron Maness - I agree that this can be done in a sensible way.  Specifically, if you can select each person who gets an ad-ringback - i.e. yes when your mom calls you, no when your boss calls you - AND you direct a portion of the ad revenue to the user, so it lowers their monthly phone bill, most people would recognize this as good business sense.  Your mom may have to listen a five second ad but knowing that it saves her child a few bucks a month on the phone bill, it will seem worth it to her wouldn't it?</description>
		<content:encoded><![CDATA[<p>Ron Maness - I agree that this can be done in a sensible way.  Specifically, if you can select each person who gets an ad-ringback - i.e. yes when your mom calls you, no when your boss calls you - AND you direct a portion of the ad revenue to the user, so it lowers their monthly phone bill, most people would recognize this as good business sense.  Your mom may have to listen a five second ad but knowing that it saves her child a few bucks a month on the phone bill, it will seem worth it to her wouldn&#8217;t it?</p>
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		<title>By: Ron Maness</title>
		<link>http://www.theinternetpatrol.com/cell-phones-to-get-ring-back-advertising-courtesy-of-perceptive-impressions-promotel/#comment-3298</link>
		<dc:creator>Ron Maness</dc:creator>
		<pubDate>Tue, 10 Jan 2006 21:33:25 +0000</pubDate>
		<guid isPermaLink="false">/?p=1018#comment-3298</guid>
		<description>Whoa!! Some facts: First no cell subscriber is going to be "forced" to place an advertisement on their Ringback service. Be assurred if it is done, it will be voluntary. There are many cases where a subscriber might WANT to place an ad to be heard prior to answering the call such as a Real Estate sales person, a plumber who wants to detail the "summer special", an association that wants the caller to hear an important message before the call is answered, etc. Some of the world's major advertisers are considering this form of advertising FOR WHICH THEY WILL PAY THE CELL SUBSCRIBER to use but nothing is in the market today. Certainly consumer behavior will drive the success or failure but there are many very credible circumstances where advertising in this media can be beneficial to the caller and to the called person. Promotel is NOT a wireless or wireline carrier. it will come but hopefully it will be done in a professional way by professionals. I think it will.</description>
		<content:encoded><![CDATA[<p>Whoa!! Some facts: First no cell subscriber is going to be &#8220;forced&#8221; to place an advertisement on their Ringback service. Be assurred if it is done, it will be voluntary. There are many cases where a subscriber might WANT to place an ad to be heard prior to answering the call such as a Real Estate sales person, a plumber who wants to detail the &#8220;summer special&#8221;, an association that wants the caller to hear an important message before the call is answered, etc. Some of the world&#8217;s major advertisers are considering this form of advertising FOR WHICH THEY WILL PAY THE CELL SUBSCRIBER to use but nothing is in the market today. Certainly consumer behavior will drive the success or failure but there are many very credible circumstances where advertising in this media can be beneficial to the caller and to the called person. Promotel is NOT a wireless or wireline carrier. it will come but hopefully it will be done in a professional way by professionals. I think it will.</p>
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		<title>By: Tinman</title>
		<link>http://www.theinternetpatrol.com/cell-phones-to-get-ring-back-advertising-courtesy-of-perceptive-impressions-promotel/#comment-2418</link>
		<dc:creator>Tinman</dc:creator>
		<pubDate>Wed, 31 Aug 2005 00:40:56 +0000</pubDate>
		<guid isPermaLink="false">/?p=1018#comment-2418</guid>
		<description>Unfortunately there will be some that don't have the option to change services because Promotel is the only game in town, or their area.  But for a company to force this kind of crapola down the throats of their customers is just plain old rude.  Perhaps when they lose enough business over this fiasco they will come to realize just how bad a decision this was.  Hopefully they will earn the well deserved bad reputation which will put them out of business creating a warning to future providers not to force feed ads down the throats of the ones that keep them in business.  We can only hope........</description>
		<content:encoded><![CDATA[<p>Unfortunately there will be some that don&#8217;t have the option to change services because Promotel is the only game in town, or their area.  But for a company to force this kind of crapola down the throats of their customers is just plain old rude.  Perhaps when they lose enough business over this fiasco they will come to realize just how bad a decision this was.  Hopefully they will earn the well deserved bad reputation which will put them out of business creating a warning to future providers not to force feed ads down the throats of the ones that keep them in business.  We can only hope&#8230;&#8230;..</p>
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		<title>By: Kyle</title>
		<link>http://www.theinternetpatrol.com/cell-phones-to-get-ring-back-advertising-courtesy-of-perceptive-impressions-promotel/#comment-2416</link>
		<dc:creator>Kyle</dc:creator>
		<pubDate>Tue, 30 Aug 2005 15:39:11 +0000</pubDate>
		<guid isPermaLink="false">/?p=1018#comment-2416</guid>
		<description>If ads are going to start playing on my cell phone, I hope the companies are ready to cut me a check to buy advertising time on the physical property as well as the air time I "own" since I pay for it every month.  Just like radio, advertisers have to pay the stations for air time, since the radio stations "own" it (or rent it from the FCC) when they pay their licensing fees.</description>
		<content:encoded><![CDATA[<p>If ads are going to start playing on my cell phone, I hope the companies are ready to cut me a check to buy advertising time on the physical property as well as the air time I &#8220;own&#8221; since I pay for it every month.  Just like radio, advertisers have to pay the stations for air time, since the radio stations &#8220;own&#8221; it (or rent it from the FCC) when they pay their licensing fees.</p>
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