10 Things You Should Know About CAN-SPAM - 2,172 Views, 4 Comments
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10 Things You Should Know About CAN-SPAM 1. CAN-SPAM applies only to commercial email. 2. CAN-SPAM applies to email for which a primary purpose is to feature your goods, services, or content even if you do not send the email yourself; however 3. CAN-SPAM does not apply to third-party advertisers who advertise in your mailings. 4. CAN-SPAM can apply to email sent out by your affiliates on your behalf; however 6. CAN-SPAM requires that all information in your email headers and body be true, accurate, and not misleading. 7. CAN-SPAM requires you to provide a fully-functioning means of return Internetbased communication for the purpose of the recipient opting-out of your mailings. 8. CAN-SPAM requires you to honor those opt-out requests, and to immediately cease sharing the user’s address even with previously agreed-to partners. 9. CAN-SPAM does not require that you use confirmed opt-in for your mailings, however it is one of the best defenses against an accusation of CAN-SPAM violation. 10. CAN-SPAM does not require ISPs to accept email which is CAN-SPAM compliant. In fact, ISPs are specifically exempted from claims that they must accept email if it complies with CAN-SPAM. — “10 Things You Should Know About CAN-SPAM” is available as a freely-distributable PDF file from the Institute for Spam and Internet Public Policy, at http://www.isipp.com/ten-things.pdf
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[Reprinted with permission from the Institute for Spam and Internet Public Policy]
5. CAN-SPAM will not apply to email sent out by your affiliates on your behalf unless you know, or should know, that the email is being sent in violation of CAN-SPAM and you stand to gain from it financially, and you don’t try to stop it.
10 Things You Should Know About CAN-SPAM
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Previous Article « FTC Defines “Commercial Email” Under CAN-SPAM (Email Marketing)
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10 Things You Should Know About CAN-SPAM
[Reprinted with permission from the Institute for Spam and Internet Public Policy] 10 Things You Should Know About CAN-SPAM 1. CAN-SPAM applies only to commercial email. 2. CAN-SPAM applies to email for which a primary purpose is to feature your…
Trackback by Lockergnome's IT Professionals — 12/16/2004 @ 9:34 pm
10 Things You Should Know About CAN-SPAM
[Reprinted with permission from the Institute for Spam and Internet Public Policy] 10 Things You Should Know About CAN-SPAM 1. CAN-SPAM applies only to commercial email. 2. CAN-SPAM applies to email for which a primary purpose is to feature your…
Trackback by Lockergnome's IT Professionals — 12/16/2004 @ 9:34 pm
I would like to find out how to spam legally!!
Comment by The Giant — 12/21/2004 @ 6:16 am
ten things you should know about Can-Spam
Thanks Lockergnome for this handy short cut to the important things. 10 Things You Should Know About CAN-SPAM - Reported by Aunty Spam’s Net Patrol What it doesn’t say though is that the law totally doesn’t work, hasn’t worked, and…
Trackback by Deep Green Crystals — 12/28/2004 @ 11:09 pm